USAID Developing Sustainable Tourism in Bosnia & Herzegovina (Turizam)

About

USAID-ov projekt razvoja održivog turizma u Bosni i Hercegovini (TURIZAM) ima za cilj podsticanje opšteg ekonomskog rasta zasnovanog na turizmu i promovisanje društvenog sklada, oslanjajući se na bogato kulturno naslijeđe i prepoznatljivu prirodu BiH.

Ciljevi projekta USAID Turizam su:
1. Uspostavljeno okruženje sa usklađenim politikama neophodnim za primjetan rast turizma i povećana zaštićena područja u cilju promocije održivosti
2. Poboljšani kvalitet turizma, usluga, ljudskog kapitala, brendiranja i marketinške efikasnosti
3. Pružatelji turističkih usluga, poljoprivrede i ostalih malih i srednjih preduzeća koja se bave
turizmom dobivaju poboljšani pristup finansijskim sredstvima, što rezultira značajnim
povećanjem investicija
4. Turizam i lokalni poljoprivredni proizvodi dobivaju povećani pristup regionalnim i globalnim
tržištima

#TurizamBiH


English:
The USAID Sustainable Tourism Development in Bosnia and Herzegovina (Turizam) encourages tourism-based economic growth and promotes social equality. The realization of the project is based on the rich cultural heritage and natural beauties of Bosnia and Herzegovina.

The main objectives of the USAID Turizam project are:
1. Enabling environment with harmonized policies necessary for noticeable tourism growth established and protected land area increased to promote sustainability
2. Tourism quality, services, human capital, branding, and marketing effectiveness enhanced
3. Tourism service providers, agriculture, and other tourism-related SMEs gain improved access to finance, resulting in a substantial increase in investment
4. Tourism and local agriculture products gain increased access to regional and global markets

#TurizamBiH

Keywords

sustainable tourism in bosnia & herzegovina, adventure tourism in bosnia & herzegovina, economic development in bosnia & herzegovina, covid19 tourism recovery, private sector competitiveness tourism bosnia & herzegovina, destination competitiveness, tourism product development, tourism marketing, environmental protection & nature conservation, tourism development strategies, operational & safety standards form adventure tourism, women in tourism, bosnia & herzegovina tourism destination, b2b branding, b2b marketing, tourism recovery marketing plan, slow food, gastro & culinary tourism, local agriculture products, employment, job creation & enterprise development, handicrafts, development & marketing, wine routes

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