Clipper Ventures // Clipper Round the World Yacht Race

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The Clipper Round the World Yacht Race is a powerful blend of fiercely intense competition and human endeavour. The world's greatest ocean adventure, the race enables individuals with no previous sailing experience to pit their wits, skills and courage against the world's toughest oceans.

Established by Sir Robin Knox-Johnston in 1996, this biennial event takes a similar circuit for each race, providing partners the opportunity to shape the route by bidding for preferred host ports.

For more than twenty years the Clipper Round the World Yacht Race (run by Clipper Ventures plc) has developed a reputation for showcasing brands and building international trade links between partners and host destinations.

Like-minded organisations align with the Clipper Race's ethos that adventure is great, making it an innovative and proven international marketing platform that promotes brands around the globe - like no other event.

The ultimate global ocean sailing challenge, the Clipper Race is a record-breaking eleven month, 40,000 nautical mile ocean race that reaches out to major markets on six continents with twelve teams on a matched fleet of Clipper 70 ocean racing yachts.

More than 700 race crew from more than 40 countries join together to take on 'the race of their life'​ and battle Mother Nature's toughest conditions; 'ordinary'​ people who take on the extraordinary, believing that anything is possible through teamwork and mental fortitude.

Crew can either sign up for a single leg, combine several of complete a year-long circumnavigation, to achieve something remarkable.

Keywords

adventure challenge, round the world yacht race, effective brand activation, ocean race experience, corporate sailing events, team building, reality tv programme content, sail training, amateur crew, culture change, content creation, corporate social responsibility, community outreach, stakeholder engagement, ocean health, effective leadership

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110
1995
$423.0K

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