Viru Keskus
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Since its opening in 2004 Viru Keskus shopping centre has been the pathfinder of the industry and most visited place in Estonia (approx. 15 million visits per year). Locating in the heart of Tallinn it continuously holds the leading position on the scale of turnover, GLA and visitors amount making Viru Keskus the most resultant shopping centre in the Nordic and Baltic countries (source: Colliers International).
Viru Keskus shopping centre brought fashion back to Tallinn. It is small, but powerful locating in the heart of the city, next to Tallinn Old Town which is included in the UNESCO World Heritage List.
Viru Keskus:
* The most productive shopping centre in the Baltic countries with the highest visitor numbers in Estonia
* Viru Keskus is like a fully functional city heart - in addition to nearly 100 stores, it features a unique Food Hall consisting of 15 restaurants and a wellbeing floor, Ilusfäär, offering beauty and health services.
* Venue for fashion and cultural events
* Fashion-centred fashion centre, three quarters of the leased area belongs to fashion brands
* LEED O&M (Leadership in Energy and Environmental Design, Building Operations and Maintenance) Platinum Certificate (twice)
* Titles: Development Project of the Year, Commercial Initiative of the Year, Service Initiative of the Year, Customer of the Year, Most Music Friendly Enterprise of the Year, Commercial achievement of the Year
* Marketing and advertising activities have won more than 50 awards and nominations
* Anchor tenants: Kaubamaja, Rahva Raamat, Zara, MyFitness, Food Hall
* Brands in Viru Keskus: adidasOriginal, American Vintage, Apple Premium Partner, Arket, Calvin Klein Jeans, AX | Armani Exchange, GANT, Jo Malone London, Intimissimi, Marc O'Polo, Mango, Marella, Pinko, Massimo Dutti, Nike, Tommy Hilfiger, Ecco, Högl, Lloyd, Zara, etc.
• Viru Keskus was opened in 2004 and went under refurbishment in 2014 and under major renovation on 2021-2023
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