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About

Celebrating 100 years of Success Stories

Founded in 1917, as the world's leading supplier of pencils slats, pencil manufacturers around the globe rely upon California Cedar Products Company to meet their wood supply needs in producing many of the world's most important pencil brands. Long an innovator in marketing and promoting of wood slats, including pioneering FSC certified wood supply to the pencil industry, CalCedar has also extended its industry expertise forward offering top quality pencils and a growing rang of lifestyle products through our Pencils.com e-commerce store and our Palomino, Blackwing, ForestChoice and Golden Bear brands.

The Story of the $40 Pencil

Legendary Grammy, Emmy, Pulitzer and Academy Award winners have created with the Blackwing 602 pencil. The list of known users includes John Steinbeck, Stephen Sondheim, Leonard Bernstein and Chuck Jones who proudly used Blackwings to create Bugs Bunny and many other Looney Tunes characters. Blackwing's roots go back to the 1930's when the 602 model was first introduced by Eberhard Faber. In 1998, after several corporate acquisitions, it was discontinued, but not forgotten. In fact, fans began paying as much as $40 on eBay for a single Blackwing pencil.

Artists soon noticed our Palomino range of premium pencils compared favorably to the Blackwing 602. Our fans began asking us to consider reviving the Blackwing brand and unique ferrule design. After securing the brand rights, the first Palomino Blackwing pencil launched in 2010 featuring California genuine incense-cedar and premium Japanese graphite. Since their reintroduction Blackwing pencils have drawn rave reviews from users and national media attention.

Today, Blackwing has grown from a single iconic pencil into a culture. It's a culture that encourages and empowers creativity in all forms, especially in our nation's schools. In fact, a percentage of every Blackwing product sold benefits music and arts education at the K-12 level.

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wood products manufacturing, pencil industry, branding, lifestyle goods, ecommerce, leadership development, retail, wholesale trade, international trade, sustainability, purpose driven work values

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9
1917
$75.0M

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